Influencer Marketing Platforms offers a direct way for brands to connect and work with influencers that are listed on a particular platform. Essentially these platforms help influencers to monetize their social media channels and brands to reach out to their potential customers or increase engagement with their current ones.
The important role that an influencer marketing platform plays for a brand is that it helps it to understand who are the people that follow a particular influencer and what impact that influencer creates for its product. A paramount value that such a platform brings for an influencer is that it provides an influencer the way to get in touch with multiple brands, endorse their products and get paid.
If you partner with these influencer marketing platforms, you will get more chances to cooperate with brands.
Best Influencer Marketing Platforms
Influence.co is one of the best influencer marketing platforms. It is essentially a directory and portfolio site for influencers to showcase themselves. Their pricing model focuses on helping influencers promote their business. Each influencer profile features work they've done with brands in the past and all the channels on which they've built their audience. Many brands use it to discover and reach out to high-quality creators.
Famebit is one of the largest influencer marketing platforms for creators across Instagram, YouTube, Facebook, Twitter, and Tumblr. There are influencers that span across a variety of categories here, including Beauty & Fashion, Health & Fitness, Gaming & Apps, Tech, and Pets. boasts more than 60,000 partnered content creators and 17,000 brand partners. Influencers can send proposals to the campaigns that brands post.
Shoutcart is a marketplace for buying shoutouts. It makes brands know more about influencers and assess influencers that they want to work with. For example, it provides basic stats for each creator and a score to help the brand gauge the legitimacy of their audience. If you have good data, it is a good idea to join in Shoutcart and make brands more sure to cooperate with you.
Upfluence features impressive access to over 3 million influencers across some 250 industries. Brands can search through social media type, industry, location, engagement rates, traffic history and more. And once they’ve found an influencer they desire, they can see influencers' latest blog posts, and social media, with the option to contact influencers directly via the software.
IZEA helps influencers monetize their contents, creativity, and influence in the largest marketplace of its kind. Create a free profile and get the opportunity to partner with industry-leading food, fashion, beauty, and lifestyle brands. Connect with brands, advertisers, and publishers for sponsorship opportunities to create and share content across influencers' social media accounts in exchange for compensation.
AspireIQ has collaborated with hundreds of brands and streamlines influencer discovery, management, and analytics, making it easy to build authentic influencer relationships at scale. There are over 500,000 creator-to-brand connections made. Influencers can discover new brands to partner with. AspireIQ also connects influencers directly over chat with marketers at top brands, so influencers can build the relationship on their terms.
Scrunch is an influencer marketing platform that aims to connect brands and agencies with bloggers and social media influencers to promote specific products or services. It owns one of the biggest influencer media profiles database – over 20 million and billions of data points combined. Thus it attracts many brands. If influencers connect to Scrunch, they will be discovered by proper brands.
iFluenz has thousands of influencers who have a highly engaged audience. Influencers have more than just large followings, they generate action, and are influential in a wide range of interests and demographics. And thousands of brands and agencies are already using Ifluenz. Influencers can send proposals to brands after they have created campaigns.