How To Create Beautiful Content For Instagram - Jack Macry

How To Create Beautiful Content For Instagram

Use Natural Sunlight

It is necessary to control and manipulate light correctly in order to get photos and videos possible. And the best light for photography and video is always natural sunlight. Try to shoot outdoors as close to golden hours as possible. Thus you can have redder and softer daylight and it's easier to avoid harsh shadows in your photos.

Use Templates

There are loads of great websites that offer pre-designed templates you can tweak to fit your needs with minimal effort. You can enter the template website and edit the copy and select different font colors and styles. Once you’ve finalized your template, you can just download it and then upload it to Instagram, along with a snappy caption.

Define A Clear Focal Point

There are a few knacks to get your followers to pause on and engage with your photos. For example, having a clear focal point could help users linger on your image. An image that is too busy is confusing to the eye and will have the opposite effect.

Abide By The Rule Of Thirds

The rule of thirds is a classic photography rule that any photographer will tell you about. To execute it, you need to imagine a 9-part grid overlaying your image, aligning its most interesting features along the intersections. And for a more interesting shot, adjust the focal point in one-third of the image.

Allow For White Space And Borders

Leaving white edges around your Instagram images can create an unusual effect that attracts the eye more than an image with no border. Borders help ensure that elements in your design have room to breathe. It's an important aspect to consider if you want to avoid an overly busy post.

Pay Attention To Contrast And Balance

An image must have contrasting elements to stand out in an Instagram feed. The contrast can refer to colors, shapes, fonts, light and exposure, scale, white spaces and many more. Try to find the contrast which makes your image pop. To begin with, you can play around with filters and the editing suite on the Instagram app. And more often, adjust brightness, contrast, saturation, and temperature can make your photo stand out.

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